IAB Ireland

Lobbying Organisation IAB Ireland

Date published 30 Apr, 2024

Relevant Matter Legislation

Public Policy Area Communications

Period 1 Jan, 2024 to 30 Apr, 2024

Specific Details Draft EDPB Guidelines on Article 5(3) of the ePrivacy Directive

Intended results Share concerns of the Irish digital advertising in respect of the draft European Data Protection Board (EDPB) Guidelines on Article 5(3) of the ePrivacy Directive

Name of person primarily responsible for lobbying on this activity Suzanne McElligott

Did any Designated Public Official(DPO) or former Designated Public Official(DPO) carry out lobbying activities on your behalf in relation to this return? You must include yourself, and answer Yes, if you are a current DPO or a DPO at any time in the past. (What is a Designated Public Official?) No

Did you manage or direct a grassroots campaign? No

Was this lobbying done on behalf of a client? No

Lobbying activity

The following activities occurred for this specific Subject Matter Area.

Email (2-5)

Concerns shared in email in respect of the impact of the draft European Data Protection Board (EDPB) Guidelines on Article 5(3) of the ePrivacy Directive on the Irish digital advertising industry and in particular the adverse impact on IAB Ireland's publisher members. A meeting with the minister was proposed to share these views.

Designated public officials lobbied

The following DPOs were lobbied during this return period on this specific Subject Matter Area. These DPOs were involved in at least one of the Lobbying Activities listed above, but not necessarily all of them. As returns are specific to a Subject Matter Area the above Lobbying Activities may be associated with multiple returns.

Eamon Ryan Minister (Department of Communications, Energy and Natural Resources)